One of the best ads I’ve seen for representation! They share the message in an interesting, easily understood way. I came across it on my Tumblr and the original tumblr post now has 64,535 notes.
The Backbone Zone project is an innovative approach to bystander intervention, and is about helping people recognize the actions that everyone can take to change the world they live in.
Recognizing sexist and homophobic language, realizing that it has an impact, encouraging students to choose different words, and giving them the skills to be active bystanders when they hear sexist and homophobic language: these are steps that each one of us can take to end gender-stereotypes, and to help end sexual violence.
Everybody has a backbone. The Backbone Zone project is a campaign that speaks directly to students, helping them to find — and use — their backbones.
Check out the posters here:
Check out the website here.